May 2020

Project - Adobe Creative Jam

Scrapbook

Insight
Myself and a small team of students from IBM iX took part in the Adobe X AirBnB Creative Design Jam Challenge.
48 hours to design and prototype an Airbnb app!
With 570 participants from the USA, Canada and UK - teams were tasked with creating an app that would allow families and friends to share memories and experiences from their travels with each other.
Idea
Scrapbook!
Using Adobe Xd and virtual collaboration tools such as InVision and Mural, we explored the brief with persona workshopping, empathy mapping and wire-framing to create our solution: Scrapbook.
Impact
Our hard-work paid off when Scrapbook was awarded an honourable mention by the panel of judges at Adobe and Airbnb.

It was an intense weekend for all involved but a great opportunity for everyone to showcase the skills gained throughout our placement at IBM iX.